Insights
The Ideal Team Composition: Agency – In-House
First off you need to have Google Analytics in place – tracking and measurement…
5 min. readTo Buy or Not to Buy: SMS or Email Lists
While chatting with one of SPN’s readers last week, we noodled on leasing Email…
4 min. readRetention is Your Growth Unlock
Retention and increasing lifetime value is where all of the real money is made….
7 min. readSupercharge Your Major Donor Program
There’s distinct barrier between the Retail/Mass-Market and Major Donor teams
6 min. read






