Insights
To Buy or Not to Buy: SMS or Email Lists
While chatting with one of SPN’s readers last week, we noodled on leasing Email…
4 min. readBarbie: Lessons Learned
The zeitgeist moment of Barbie is likely the exception rather than a soon-to-be norm….
3 min. readFewer Emails Result in Higher $$$
Over the last few years, email has followed the path of direct mail flyers…
4 min. readStorytelling Inspiration for Nonprofit Filmmakers
There were two (very different) video ads that made an imprint on me this…
3 min. read






