Company Description :

The National Society for the Prevention of Cruelty to Children (NSPCC) is a British child protection charity founded as the Liverpool Society for the Prevention of Cruelty to Children (LSPCC). The NSPCC lobbies the government on issues relating to child welfare, and creates child abuse public awareness campaigns.

Since the 1980s, the charity has had statutory powers allowing it to apply for help on behalf of children at risk. In the 1990s, the charity’s publication, Satanic Indicators, fueled panic in social workers who went and accused parents and removed children from homes when they should not have. It operates a help line. The Paddington Bear character has partnered with the charity to raise funds for the charity. NSPCC operates telephone helplines.